Stories, Photography and Travel in Portugal

Tapa ao Sal is an independent Portuguese travel and photography project sharing authentic stories, guides and images from across Portugal.

Our Story

Tapa ao Sal was born in 2015 by Sofia and Sérgio, a couple who turned their passion for travelling and discovering Portugal into a shared project.
What started as a simple blog to document places, traditions and hidden corners soon grew into a loyal community of readers. Photography gradually became central to the project, opening the door to professional work as well.
Today, Tapa ao Sal is more than a travel blog — it is a creative brand that brings together travel stories, original photography and digital projects, always with authenticity at its core.

These are the values that define Tapa ao Sal:

Original photography and content created by us, based on real experiences.

Since 2015 exploring, documenting and sharing Portugal.

Transparent, honest recommendations and quality work in photography and digital projects.

A unique perspective on culture, travel and local stories.

Nisa o que visitar – mulher com traje tradicional caminha por rua típica da vila, com casas alentejanas e chão empedrado.
Caminhada pelo trilho de ligação aos Passadiços do Barranco do Demo em Alferce, Monchique
Flores brancas junto à torre do Castelo de Marvão iluminada pelo sol

Who we are

Travel Writer / Co-Founder

Sofia Carita

Sofia is the main author behind Tapa ao Sal’s travel guides and stories.
With a strong narrative eye and a deep passion for photography, she connects landscapes, people and traditions into authentic and engaging experiences.

Photographer / Web Designer / Digital Specialist

Sérgio Santos

Sérgio focuses on photography and digital projects.
With experience in web design, performance and online marketing, he combines creativity and technical skills to support both Tapa ao Sal and local businesses.

Together, we share one mission: to showcase Portugal through authentic stories, photography and digital projects that create real value.

What is Tapa ao Sal

Tapa ao Sal is an independent travel and photography project focused on Portugal.
We create authentic travel guides, local stories and cultural insights, always supported by original photography and first-hand experiences.

Our goal is simple: help you discover Portugal beyond the obvious places.

Instagram

Youtube

Pinterest

Facebook

Explore Our Projects

Travel & Photography

The heart of the project.
Authentic travel guides, local stories and original photography across Portugal.

Marketing & Web Design

Our professional branch.
SEO, WordPress development and digital marketing strategies that help local businesses grow online.

Travel & Photography

Marketing & Web Design

Do you have a question?

Frequently Asked Questions

  1. What is Tapa ao Sal?

    Tapa ao Sal is an independent travel and photography project focused exclusively on Portugal. We share authentic travel guides, local stories and original photography.

  2. Who is behind the project?

    We are Sofia and Sérgio, a couple passionate about travel, photography and digital marketing. We create all content, photography and manage the project in-house.

  3. Are all photos original?

    Yes. Every image published on our website and social channels is our own work and can be licensed or purchased as prints.

  4. Can I buy photo prints?

    Yes. High-quality prints are available through our photography store, including fine art paper, canvas and posters.

  5. Do you collaborate with brands or tourism boards?

    Yes. We work with brands, tourism boards and local businesses on photography, storytelling, sponsored content and editorial features.

  6. What marketing services do you offer?

    Through TS Marketing & Web Design, we create WordPress websites, SEO strategies and digital marketing campaigns for small and local businesses.

  7. How can I contact you?

    You can reach us through the contact page. We usually reply by email within 24–48 hours.

Let’s Work Together

We collaborate with tourism brands, local businesses and organizations through photography, storytelling and digital marketing.
Have a project in mind? We’d love to hear from you.